martedì 27 aprile 2010

Iconix buys Peanuts for $175 million

Iconix, the world's second biggest licensing company, has acquired the licensing rights to E.W. Scripps (aka United Media's) comic strips, including Peanuts, Dilber, Get Fuzzy and many, many others, it was reported today. The price was $175 million. As we reported a few months ago, Scripps, had put its lucrative licensing business on the block, given the problems in their other segments, including the newspaper business. The deal will be a joint venture with the family of Charles Schulz continuing to get a share of the licensing income from a previous deal.

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